In the cut throat competition of present times, avoiding mistakes has become equally important as trying something innovative. This is the reason that you need to learn about the common mistakes so as to avoid them with your lead generation process.
And, if you are not sure about what those mistakes are, then here is a list that can help –
Stuffing Op-in Forms –
one of the most common mistakes that marketers make with their online lead generation strategies is to stuff the opt-in forms with lot of information. In this busy world, no one has the time to fill lengthy forms sharing their personal information. This is the reason that keeping the opt-in forms short and sweet is the key. If you have a landing page that requires the users to suffice quite a lot of information, then make it crisp and short and see how the numbers start to increase rapidly.